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App video production

App promo videos.
Show what’s possible.

Your product needs a video: a promotional or training video, for your website, the App Store, Google Play or ads.

An app promo video is a short animated clip that shows what your app does and why it matters, sized and formatted for the App Store, Google Play, your website, or paid social.

Video clips are just what we do. Take a look at these examples of our videos, and learn more about what we can do for you.

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Why your app needs a video

Since 2011 Alconost has produced 1000+ animated videos in 120+ languages, from short store previews to full product explainers.

Convert store visitors

A preview shows what your app actually does faster than a set of screenshots ever will.

Fuel your ad creative

One video cuts down into pre-rolls, social ads, and landing page hero content.

Reduce support load

A short how-to answers the questions your users would otherwise email you about.

App promo video pricing

Custom animated videos start at $1,000. The cost depends on several factors:

  • How many scenes the video consists of
  • How complex and detailed the animation is
  • Whether the video requires extra assets, such as stock pictures or live video footage

A one-minute video usually contains 3–8 scenes. Scriptwriting, translation, narrator voice over, the music track, storyboarding, animation and final audio processing are all included in the price.

№Sample Script and PricingCost, $
1Scene with animated characters, illustration of a problem, or other complex graphic400
2Scene with a logo, infographic, bullet points, charts, lists or other simple graphics250
3Scene using 3D-models of a figure or environment480
4Scene with animated product screenshots150
5Scene with product logo, site URL, contact information150
Total1430
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How long it takes

Production time depends on the length of the video. In practice a 30-second video is normally created in about 2 weeks, and a 60-second video usually takes about 3–4 weeks.

These are the key stages a clip goes through in production:

If you are working to a sharp deadline, tell us as early as possible and we will do our best to deliver your clip on time.

Brief
1 day
Script
1–3 days
Storyboard
1–8 days
Voice actor
1 day
Music
1 day
Animation
3–10 days
Audio processing
1 day

Formats we deliver

We deliver your video in whatever format its destination needs, in any aspect ratio and length you require. One video can be adapted into as many formats as your campaign needs.

App Store previews

Built to the platform's requirements for format, length and content, so your preview meets the store's rules before you submit it.

Google Play trailers

Store-ready trailers that match Google Play's format and length rules and pass moderation first time.

Website hero videos

Cuts sized for landing pages and product pages, where the video carries the first impression.

Ads and pre-rolls

YouTube pre-rolls plus square and vertical cuts for Facebook and Instagram campaigns.

Need an app promo video?

We’re ready to make something truly outstanding for you!

FAQ

How is the cost calculated?

How is the process organized?

What’s included in the price?

What types of videos do you make?

What language do you make videos in?

How long does an app promo video take?

How long should an app promo video be?

Do you make App Store previews and Google Play trailers?

Can you localize the video into other languages?

Do you write the script, or do we?

What do you need from us to get started?

Other services in addition to app promo videos

Explainer video production

Animated explainer videos that introduce your product and make what it does easy to grasp, in any language you ship.

Software training and tutorial videos

We create software training videos: step-by-step walkthroughs that show users how your product works and ease the load on your support team.

Custom animated video production

Order custom animated videos of any kind — promotional, explanatory or tutorial — handled from script through to final audio.

Voice over and multimedia localization

Voice over in 120+ languages recorded by native speakers, plus multimedia localization for audio and video you already have.