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Software training video production

Software tutorials.
Clarity in every frame.

An instructional video production company that puts clarity at the forefront.

A software training video is a short animated walkthrough that shows users how to operate your product step by step — clearer than screen recording and easy to localize.

  • Give users step-by-step instructions
  • Demonstrate product functions
  • Showcase paid features in action
  • Support for over 120 languages
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Demo reel

Who to show software training videos, where — and what you gain

Since 2011, Alconost has produced 1000+ software training videos in 120+ languages for dozens of software companies — helping turn first-time users into confident ones and easing the load on support teams.

Software training video on your website and help center

Website & help center

Users & support staff

Short how-to videos answer users’ questions before they reach your support team.

Minimize your support staff load

Software demo video inside your product for new-user onboarding

Inside your product

New users

Onboarding videos walk new users through their first steps in your product.

Increase user loyalty & satisfaction

Step-by-step software training videos for partners and suppliers

Partner portals & training

Partners & suppliers

Step-by-step guides through your product’s functionality help partners sell and support it with confidence.

Give your partners the ultimate level of care

How-to video series for marketing campaigns

Marketing campaigns

Visitors & leads

A how-to video series shows prospects exactly what your product can help with.

Convert curious leads into customers

O que dizem os nossos clientes

Saiba o que pensam os clientes depois de experimentarem a Alconost como agência de produção de vídeo!

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The video created by Alconost is featured on our home page and gives an idea of what our software is about. We highly recommend this company to anyone who needs an explainer video for their software. Affordable service, best price on the market. Excellent quality. Excellent communication. Top-notch company and people.

Remote Utilities

Marat M., Sales and Marketing VP

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We needed a video to use on our website to help educate our target audience on exactly what problems we solve and how we can help them. Alconost helped us to create our animated explainer video. We’re very happy with the final video, and it’s very reasonably priced for the quality!

TRUX

Haley Martin, VP of Marketing

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The task was to create several promotional videos for our Match-3 game’s advertising campaign. It was easy to work with the Alconost video production team, we had no problems. Since they asked for our approval at every production stage, the edits to the final videos were minimal, and we got quality promo videos.

4Games

Yuri M., CEO

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Fast, quick, and responsive to our changing requirements for various projects.

Airalo

Marius Royal, Content and Community Manager

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Alconost gets the most out of their voice actors. Whatever you're looking for, they make it happen. :) It's nice that the company is ready to fulfill complex, unusual orders. There are many artists with "advertising-sounding" voices in the marketplace. It's nice to be able to assign a complex voice acting job to a project manager and to make corrections. And all this in several languages!

Avatarico

Anton Zaitsev, CEO

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We’ve worked with Alconost for many years now. The fact that we can go to the same company to translate a website, an interface, or technical documentation, create a video clip, or record a voice-over isn’t just convenient — it’s extremely convenient.

Bitrix24

Dmitry Davydov, Chief Marketing Officer

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We had to localize voice-overs of 26 training videos into English, German, and Turkish. The translations had to adhere to the timing of the original versions. Many thanks to the entire Alconost team for their professional, amenable cooperation! The task was completed successfully.

Vizart Business

Pavel F., Video Producer

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They produced a video showing our new digital product. We at Wonder Workshop are very happy with our new video! The video production process was clear. We were given multiple options for the voice-over, music, and more. Great video production!

Wonder Workshop

Carlos Medina Ruvalcaba, Online Marketer

Software training video production: process

The timeline shows the key stages a software training video goes through in production.

Turnaround depends on the video’s length, how many product features it shows, and how many languages you need. Once we’ve studied your product and agreed on the script, a single tutorial video is typically produced within a few weeks; a video series or a multi-language rollout takes longer. We confirm an exact timeline together with your quote.

If you are working to a sharp deadline, tell us as early as possible and we will do our best to deliver your video on time.

Study the product
Stage complete
How it works
Script writing
Stage complete
Usage scenarios
Visual assets creation
Screenshots & storyboard
Voiceover & music
Native narrator
Animation
Screens in motion
Sound design
Effects & timing

Software training video production: cost

The cost to create an app or service tutorial video depends on several factors:

  • How many scenes with animated screenshots the software demo video should have
  • How many scenes with other kinds of animation (characters, infographics, other simple or complex graphics) there should be

Have a look at the sample pricing below to get ballpark figures for your instructional video production!

№Scene ContentPrice, $
1Logo, infographic, bullet points, charts, lists, or other simple graphics250
2Product features demonstration (animated screenshots)100 per feature
3Scene with product logo, site URL, contact information50
Minimum Total Cost: $400

Why order software training videos from Alconost

Tech-savvy software training videos

We know your product

We study your product in depth, then animate it: no sloppy screens or shaky cursors.

Software training videos in any language with native voiceover

Any language

Native speakers translate and voice every script, so users everywhere get equally clear instructions.

Expertise accumulation across a product's training videos

Better with every video

Hundreds of tutorials for dozens of companies. The more videos we make for you, the faster and cheaper the next one.

Related services

Explainer videos

Consider Alconost as your explainer video company, too! Explainer videos highlight your product’s competitive advantages and the benefits it gives users

Corporate training videos

Enhance your company’s onboarding & learning programs with animated corporate videos! Use them for knowledge transfer and strengthening your corporate culture.

Advertising videos

Hand animated video ad production for your software over to us! Order eye-catching video ads in any language, of any format and length, for any network or platform.

Audio & Video localization

Benefit from our multimedia localization services, too! When you need to localize existing videos into any language, you can count on us!

FAQ

On the internet, you constantly run into instructional, tutorial, and software demo videos created with the aid of screen recording software. This technique is quite popular among amateurs. But we refrain from using this kind of software for tutorial video production.

Why do we avoid screen recording for training videos? We think this method is far from perfect in terms of visual quality and user attention management.

We use another method of screencast video production that requires a bit more qualification than screen recording, but the result is worth it. Watch our software training video examples to evaluate the outcome!

To make an instructional video, we use a trick better than screen recording. We capture product screenshots first, and then arrange, adjust, and animate them.

This method of making a software training video allows us to seamlessly switch between windows and functions, emphasize key areas, and help viewers not to lose the thread.

So if you need a well-focused & concise software tutorial video that is easy to follow and pleasant to watch, our method is exactly what you’re looking for!

The cost depends on how many scenes with animated screenshots and other animation your video needs. A software training video starts at a $400 minimum, with animated feature demonstrations priced at around $100 per feature and simple graphic scenes from $50. Share your scenario and we’ll send you a precise quote.

Turnaround depends on the video’s length, how many product features it shows, and how many languages you need. Once we’ve studied your product and agreed on the script, a single tutorial video is typically produced within a few weeks; a video series or a multi-language rollout takes longer. We confirm an exact timeline together with your quote.

We produce and localize software training videos in over 120 languages. Scripts are translated and voiceovers are recorded by native speakers only, so your instructions read and sound natural to users in every market.

Screen recording tends to capture shaky cursors, cluttered windows, and off-brand screens. Instead, we capture clean product screenshots and animate them — so we can zoom in on key areas, switch smoothly between screens, and keep viewers focused. The result is a polished, on-brand video that’s easy to follow and simple to update or re-localize.

For a detailed comparison, see Screen Recording vs Animation for Product Demos.

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