Software training video production
Software tutorials.
Clarity in every frame.
An instructional video production company that puts clarity at the forefront.
A software training video is a short animated walkthrough that shows users how to operate your product step by step — clearer than screen recording and easy to localize.
- Give users step-by-step instructions
- Demonstrate product functions
- Showcase paid features in action
- Support for over 120 languages

Demo reel
Software training video examples
We use screenshot animation instead of screen recording for training videos. It enables us to improve a product’s look and keep high video quality. See for yourself!
Who to show software training videos, where — and what you gain
Since 2011, Alconost has produced 1000+ software training videos in 120+ languages for dozens of software companies — helping turn first-time users into confident ones and easing the load on support teams.
Website & help center
Users & support staff
Short how-to videos answer users’ questions before they reach your support team.
Minimize your support staff load
Inside your product
New users
Onboarding videos walk new users through their first steps in your product.
Increase user loyalty & satisfaction
Partner portals & training
Partners & suppliers
Step-by-step guides through your product’s functionality help partners sell and support it with confidence.
Give your partners the ultimate level of care
Marketing campaigns
Visitors & leads
A how-to video series shows prospects exactly what your product can help with.
Convert curious leads into customers
O que dizem os nossos clientes
Saiba o que pensam os clientes depois de experimentarem a Alconost como agência de produção de vídeo!
Software training video production: process
The timeline shows the key stages a software training video goes through in production.
Turnaround depends on the video’s length, how many product features it shows, and how many languages you need. Once we’ve studied your product and agreed on the script, a single tutorial video is typically produced within a few weeks; a video series or a multi-language rollout takes longer. We confirm an exact timeline together with your quote.
If you are working to a sharp deadline, tell us as early as possible and we will do our best to deliver your video on time.
Software training video production: cost
The cost to create an app or service tutorial video depends on several factors:
- How many scenes with animated screenshots the software demo video should have
- How many scenes with other kinds of animation (characters, infographics, other simple or complex graphics) there should be
Have a look at the sample pricing below to get ballpark figures for your instructional video production!
| № | Scene Content | Price, $ |
|---|---|---|
| 1 | Logo, infographic, bullet points, charts, lists, or other simple graphics | 250 |
| 2 | Product features demonstration (animated screenshots) | 100 per feature |
| 3 | Scene with product logo, site URL, contact information | 50 |
| Minimum Total Cost: $400 | ||
Why order software training videos from Alconost
We know your product
We study your product in depth, then animate it: no sloppy screens or shaky cursors.
Any language
Native speakers translate and voice every script, so users everywhere get equally clear instructions.
Better with every video
Hundreds of tutorials for dozens of companies. The more videos we make for you, the faster and cheaper the next one.
Related services
Explainer videos
Consider Alconost as your explainer video company, too! Explainer videos highlight your product’s competitive advantages and the benefits it gives users
Corporate training videos
Enhance your company’s onboarding & learning programs with animated corporate videos! Use them for knowledge transfer and strengthening your corporate culture.
Advertising videos
Hand animated video ad production for your software over to us! Order eye-catching video ads in any language, of any format and length, for any network or platform.
Audio & Video localization
Benefit from our multimedia localization services, too! When you need to localize existing videos into any language, you can count on us!
FAQ
How are instructional videos made with screen recording?
On the internet, you constantly run into instructional, tutorial, and software demo videos created with the aid of screen recording software. This technique is quite popular among amateurs. But we refrain from using this kind of software for tutorial video production.
Why do we avoid screen recording for training videos? We think this method is far from perfect in terms of visual quality and user attention management.
We use another method of screencast video production that requires a bit more qualification than screen recording, but the result is worth it. Watch our software training video examples to evaluate the outcome!
How do you make video tutorials for software?
To make an instructional video, we use a trick better than screen recording. We capture product screenshots first, and then arrange, adjust, and animate them.
This method of making a software training video allows us to seamlessly switch between windows and functions, emphasize key areas, and help viewers not to lose the thread.
So if you need a well-focused & concise software tutorial video that is easy to follow and pleasant to watch, our method is exactly what you’re looking for!
How much does a software training video cost?
The cost depends on how many scenes with animated screenshots and other animation your video needs. A software training video starts at a $400 minimum, with animated feature demonstrations priced at around $100 per feature and simple graphic scenes from $50. Share your scenario and we’ll send you a precise quote.
How long does it take to produce a software training video?
Turnaround depends on the video’s length, how many product features it shows, and how many languages you need. Once we’ve studied your product and agreed on the script, a single tutorial video is typically produced within a few weeks; a video series or a multi-language rollout takes longer. We confirm an exact timeline together with your quote.
What languages can you localize software training videos into?
We produce and localize software training videos in over 120 languages. Scripts are translated and voiceovers are recorded by native speakers only, so your instructions read and sound natural to users in every market.
How is animation better than screen recording for tutorials?
Screen recording tends to capture shaky cursors, cluttered windows, and off-brand screens. Instead, we capture clean product screenshots and animate them — so we can zoom in on key areas, switch smoothly between screens, and keep viewers focused. The result is a polished, on-brand video that’s easy to follow and simple to update or re-localize.
For a detailed comparison, see Screen Recording vs Animation for Product Demos.
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