Software training video production

An instructional video production company that puts clarity at the forefront.

A software training video is a short animated walkthrough that shows users how to operate your product step by step — clearer than screen recording and easy to localize.

  • Give users step-by-step instructions
  • Demonstrate product functions
  • Showcase paid features in action
  • Support for over 120 languages
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Software training video production by Alconost

Software demo video: benefits

Since 2011, Alconost has produced 1000+ software training videos in 120+ languages for dozens of software companies — helping turn first-time users into confident ones and easing the load on support teams.

Software demo video converting curious leads into customers

Convert curious leads into customers

Software training video increasing user loyalty and satisfaction

Increase user loyalty & satisfaction

Tutorial video minimizing support staff load

Minimize your support staff load

Software demo video giving partners the ultimate level of care

Give your partners the ultimate level of care

I want tutorial videos!
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What our software training videos are

  • Helpful information for your users & customers
  • Typical usage scenarios shown clearly
  • Software functions demonstrated thoroughly
  • Neat & fancy look of your product
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5 reasons to order an instructional video from Alconost

We know how to make training videos helpful, enjoyable, and working in your favor

Tech-savvy software training videos

Tech-savvy videos

We take a close look at your product so we can get a deep understanding of its functions, features, and bottlenecks.

Flawless quality tutorial videos without shaky screen recording

Flawless quality

Say goodbye to sloppy screens and shaky cursors; enjoy a focused, smooth demonstration of your product’s functionality!

Solid portfolio of software training videos

Solid portfolio

We’ve created hundreds of software training videos for dozens of companies. Our customers recommend us to their colleagues & friends.

Software training videos in any language with native voiceover

Any language

We translate scripts and record voiceover texts with native speakers only, and transmit instructions to your users from all countries equally clearly!

Expertise accumulation across a product's training videos

Expertise accumulation

The more videos about your product we make, the better we know it, and the less time & money it takes to produce further videos.

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Who to show software explainer videos

Training videos for users and support staff

Users & support staff

Helps them learn about your product and get it working for them

Software explainer videos for partners and suppliers

Partners & suppliers

Guides them step by step through your product’s functionality

Software demo videos for visitors and leads

Visitors & leads

Familiarizes them with your product’s capabilities on the fly

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Software training video examples

All software training videos
Software Training Video Series
All software training videos
Software Training Video Series

Where to use a software demo video?

Software demo video embedded on your website

Add videos to your website and make it easier for users to find answers to their questions.

Software demo video inside your product for new-user onboarding

Add software demo videos to your product to simplify new users' first steps.

How-to video series for marketing campaigns

Use a how-to video series in your marketing campaigns. Showcase what exactly your product can help with!

What our clients say

Learn what customers think after trying Alconost as their software video production agency!

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The video created by Alconost is featured on our home page and gives an idea of what our software is about. We highly recommend this company to anyone who needs an explainer video for their software. Affordable service, best price on the market. Excellent quality. Excellent communication. Top-notch company and people.

Remote Utilities

Marat M., Sales and Marketing VP

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We needed a video to use on our website to help educate our target audience on exactly what problems we solve and how we can help them. Alconost helped us to create our animated explainer video. We’re very happy with the final video, and it’s very reasonably priced for the quality!

TRUX

Haley Martin, VP of Marketing

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The task was to create several promotional videos for our Match-3 game’s advertising campaign. It was easy to work with the Alconost video production team, we had no problems. Since they asked for our approval at every production stage, the edits to the final videos were minimal, and we got quality promo videos.

4Games

Yuri M., CEO

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Fast, quick, and responsive to our changing requirements for various projects.

Airalo

Marius Royal, Content and Community Manager

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Alconost gets the most out of their voice actors. Whatever you're looking for, they make it happen. :) It's nice that the company is ready to fulfill complex, unusual orders. There are many artists with "advertising-sounding" voices in the marketplace. It's nice to be able to assign a complex voice acting job to a project manager and to make corrections. And all this in several languages!

Avatarico

Anton Zaitsev, CEO

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We’ve worked with Alconost for many years now. The fact that we can go to the same company to translate a website, an interface, or technical documentation, create a video clip, or record a voice-over isn’t just convenient — it’s extremely convenient.

Bitrix24

Dmitry Davydov, Chief Marketing Officer

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We had to localize voice-overs of 26 training videos into English, German, and Turkish. The translations had to adhere to the timing of the original versions. Many thanks to the entire Alconost team for their professional, amenable cooperation! The task was completed successfully.

Vizart Business

Pavel F., Video Producer

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They produced a video showing our new digital product. We at Wonder Workshop are very happy with our new video! The video production process was clear. We were given multiple options for the voice-over, music, and more. Great video production!

Wonder Workshop

Carlos Medina Ruvalcaba, Online Marketer

Software training video production: process

Software training video production process overview

Study the product

We carefully examine your product and learn how it works.

1
Process step: studying the product
Process step: script writing
2

Script writing

In a clear & concise manner, we outline the best usage scenarios for cases where users may get stuck.

Visual assets creation

We capture product screenshots for further animation and develop your video’s storyboard.

3
Process step: visual assets creation and storyboard
Process step: voiceover and music
4

Voiceover & music

A native-speaking artist of your choice records narration while we pick a soundtrack.

Animation

We animate screenshots, highlighting essentials and managing viewers’ attention fully yet gently.

5
Process step: animation of product screenshots
6

Sound design

We make a background track fit the timing of the video and add sound effects.

Make me a video like this!
Software training video production process overview
1

Study the product

We carefully examine your software and learn how it works.

Process step: studying the product
2

Script writing

In a clear & concise manner, we outline the best usage scenarios for cases where users may get stuck.

Process step: script writing
3

Visual assets creation

We capture product screenshots for further animation and develop your video’s storyboard.

Process step: visual assets creation and storyboard
4

Voiceover & music

A native-speaking artist of your choice records narration while we pick a soundtrack.

Process step: voiceover and music
5

Animation

We animate screenshots, highlighting essentials and managing viewers’ attention fully yet gently.

Process step: animation of product screenshots
6

Sound design

We make a background track fit the timing of the video and add sound effects.

Make me a video like this!

Software training video production: cost

The cost to create an app or service tutorial video depends on several factors:

  • How many scenes with animated screenshots the software demo video should have
  • How many scenes with other kinds of animation (characters, infographics, other simple or complex graphics) there should be

Have a look at the sample pricing below to get ballpark figures for your instructional video production!

Scene ContentPrice, $
1Logo, infographic, bullet points, charts, lists, or other simple graphics250
2Product features demonstration (animated screenshots)100 per feature
3Scene with product logo, site URL, contact information50
Minimum Total Cost: $400
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Alconost cat mascot

How about creating video tutorials starring your product?

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FAQ

How are instructional videos made with screen recording?

On the internet, you constantly run into instructional, tutorial, and software demo videos created with the aid of screen recording software. This technique is quite popular among amateurs. But we refrain from using this kind of software for tutorial video production.

Why do we avoid screen recording for training videos? We think this method is far from perfect in terms of visual quality and user attention management.

We use another method of screencast video production that requires a bit more qualification than screen recording, but the result is worth it. Watch our software training video examples to evaluate the outcome!

How do you make video tutorials for software?

To make an instructional video, we use a trick better than screen recording. We capture product screenshots first, and then arrange, adjust, and animate them.

This method of making a software training video allows us to seamlessly switch between windows and functions, emphasize key areas, and help viewers not to lose the thread.

So if you need a well-focused & concise software tutorial video that is easy to follow and pleasant to watch, our method is exactly what you’re looking for!

How much does a software training video cost?

The cost depends on how many scenes with animated screenshots and other animation your video needs. A software training video starts at a $400 minimum, with animated feature demonstrations priced at around $100 per feature and simple graphic scenes from $50. Share your scenario and we’ll send you a precise quote.

How long does it take to produce a software training video?

Turnaround depends on the video’s length, how many product features it shows, and how many languages you need. Once we’ve studied your product and agreed on the script, a single tutorial video is typically produced within a few weeks; a video series or a multi-language rollout takes longer. We confirm an exact timeline together with your quote.

What languages can you localize software training videos into?

We produce and localize software training videos in over 120 languages. Scripts are translated and voiceovers are recorded by native speakers only, so your instructions read and sound natural to users in every market.

How is animation better than screen recording for tutorials?

Screen recording tends to capture shaky cursors, cluttered windows, and off-brand screens. Instead, we capture clean product screenshots and animate them — so we can zoom in on key areas, switch smoothly between screens, and keep viewers focused. The result is a polished, on-brand video that’s easy to follow and simple to update or re-localize.

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Related services

Explainer videos

Consider Alconost as your explainer video company, too! Explainer videos highlight your product’s competitive advantages and the benefits it gives users

Corporate training videos

Enhance your company’s onboarding & learning programs with animated corporate videos! Use them for knowledge transfer and strengthening your corporate culture.

Advertising videos

Hand animated video ad production for your software over to us! Order eye-catching video ads in any language, of any format and length, for any network or platform.

Audio & Video localization

Benefit from our multimedia localization services, too! When you need to localize existing videos into any language, you can count on us!

Have a project in mind?

We’d like to learn more about it. In return, we’ll get back to you with a solution and a quote.

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